Pekin Insurance Announces Partnership With PGA Pro D.A. Points
An already great year got even better for D.A. Points on Wednesday when the professional golfer entered into an agreement with hometown company Pekin Insurance to become his primary sponsor.
Just hours before he appeared on the Golf Channel program “The Grey Goose 19th Hole,” Points reached an agreement to represent Pekin Insurance on the PGA Tour.
“It’s definitely icing on the cake,” said Points, the Pekin native who won his first PGA Tour event this year and currently has more than $2 million in earnings. “Hopefully it’s a sign of great things to come.
“I’ve always been looking for a way to give back to the Pekin community, and partnering with Pekin Insurance will allow me to do so much better than I could have on my own.”
Points will wear the Pekin Insurance logo on the left chest of his golf shirts, replacing the logo for American Blood Centers he has worn the past two years. The two-year agreement, worth an undisclosed amount, will also include appearances at various meet-and-greets with Pekin Insurance clients.
Points also said there are plans to develop some kind of charity component to the agreement. Points said the deal came together thanks to his agent, Brad Buffoni. The Milwaukee-based agent has been successful in setting up insurance company endorsements for his other high-profile clients, Iowa’s Zach Johnson and Wisconsin native Mark Wilson.
“This is obviously a unique opportunity for us,” said Joel Jackson, vice president of marketing for Pekin Insurance. “It’s a once-in-a-lifetime opportunity that we’re excited to take advantage of.”
Jackson added that the charity component of Points’ involvement would likely take the form of some sort of “Birdies for Charity” fund, although no specific details had been worked out.
Points also has sponsorship agreements with TaylorMade, Titleist/FootJoy, Westin Orlando, and Marquis Jet.
In 24 starts this year, Points, who won the AT&T Pebble Beach Pro-Am in February, has made 17 cuts and earned $2,025,076.
TRAVEL PLANS: The remainder of the 2011 tournament schedule for D.A. Points will include the McGladrey Classic in Sea Island, Ga. (Oct. 13-16), the Children’s Miracle Network Hospitals Classic at Disney World (Oct. 20-23), the CIMB Asia Pacific Classic in Kuala Lumpur, Malayasia (Oct. 27-30) and the HSBC World Golf Championship in Shanghai, China (Nov. 3-6). The events in Malaysia and China will be the first time Points will compete in Asia.
Article courtesy of the Peoria Journal Star.